How it works
With a membership base of well over 6,724 strong, HikingAddiction is a free local hiking group in the Okanagan (primarily Kelowna) geared for young adults. Every weekend from April through October, we organize free events. While most of our events are hikes, we have branched out in recent years to include other fun sports such as paddle boarding. Attendance is between 15 and 65 people, with an average of around 25 per hike. For the first time, as of 2016, we have begun partnering with other local businesses to help cross-promote brands.
Partner with us and offer a gift card or merchandise at the summit of one or more of our weekend hikes for some incredible exposure.
Initial exposure aside, you will be hitting the key active demographic in the area, who will continue to talk about your brand. You simply don't get more targeted than we are, if you are looking for active adults. Winners are chosen by playing a game of chance at the summit, narrowing down all attendees to one final victor. This game can be custom-tailored to reflect your brand, if desired.
Most businesses to-date have issued gift cards with values of $50 or more.